Balloons on the (campaign) trail
As Republicans, Democrats, Green Party and other Independents face off during the final days of the election campaign, there is one thing most parties will have in common when the results come in: balloons.
For over fifty years, balloons — particularly those in red, white and blue — have been used on the campaign trail, at political conventions and most memorably on election night to celebrate victory. Some of the earliest images of campaigns and balloons can be found during the 1952 election of President Dwight D. Eisenhower.
An innovative campaign, BalloonsUnite.Us,is being launched by The Balloon Council just before election day to remind people that balloons are a cultural icon that represent not only winning on election night, but our pride in America.
The 72-hour campaign, asks everyone to “Join the Movement” on November 6 (Election Day) and share photos and videos, using the hashtag #BalloonsUniteUs, to document how balloons are being used in political campaigns across the country.
“Whether you lean to the right or the left, or fall somewhere in-between, balloons are universally loved as a uniquely American way to celebrate election night victories,” said Lorna O’Hara, Executive Director of The Balloon Council, a non-profit organization made up of responsible retailers, distributors, and manufacturers dedicated to educating others about the wonders of balloons and the proper handling of them.
A special website landing page has been created at BalloonsUnite.Us with links for people to share their photos and videos using #BalloonsUniteUs and submit to The Balloon Council’s Instagram or Facebook sites @BalloonsLiftUp.
“We encourage everyone to share their photos and videos of balloons during the 2018 election, from small home political support parties to larger State campaign celebrations across the country,” explained O’Hara.
The campaign will highlight the greatest images of balloons during political campaigns, such as President Bill Clinton playfully batting balloons during his election night victory. A series of digital ads will also run on Politico
“Our goal is to showcase the positive role balloons continue to play in celebration of our democratic process,” said O’Hara. “Election celebrations are also a great platform to remind everyone that using Smart Balloon Practices, such as always weighting balloons, never releasing them and disposing of them properly when the celebration is over, that everyone can do their part to ensure that balloons don’t become litter and we can all continue to enjoy balloons for years to come.”
For more information about Smart Balloon Practices visit www.BalloonsLiftUp.com